Melbourne Central VIC

To bring inspiration and innovation to every athlete* in the world, you need to be accessible.

As one of the largest and most recognisable brands on the planet, it is of little surprise that Nike is the leader in athletic apparel, accessories and footwear. To support the premium brand, Nike’s Melbourne Central store recently underwent a refurbishment. First in the national rollout, the store located at the corner of Swanston and La Trobe Street in the Melbourne CBD, used lighting to increase ‘curb appeal’ to attract shoppers.

The suspended MX track lighting is the most versatile track solution perfect for industrial ceilings with various exposed services. Coupled with the Kobe track light, the lighting solutions provides high colour rendering CRI97+ and superior light quality. Rotate the spot or move the luminaire along the track to highlight the latest promotion. Or keep the spotlights fixed to provide an even lumination across the store.

Project Lead: Red Socks Design
Shop Fitter: Johns Lyng Shopfit
Master Retail Franchise: Retail Prodigy Group

 

 

(*If you have a body, you are an athlete.)

 

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